Back to Research
Webinar
AI for ABM: What You Need to Know About MCPs, Agents & Prompts
In this ForgeX session, Trey Harnden, Go-to-Market Engineer at Folloze, covers what MCPs are, how to define and build agents, and how to create skills that live in a central repository like GitHub or SharePoint, so your whole team can use them.

With this webinar, you can:
- Understand what MCPs are and how they connect AI to the tools your team already uses.
- Learn how to define and build agents for account-based work.
- Create skills that live in a shared repository like GitHub or SharePoint so your whole team can use them.
Related research
Webinar
ForgeX Community
Carry the conversation into the ForgeX Community
Join 1,000+ GTM leaders and practitioners comparing notes on what's working. The discussion on this webinar continues in #ai-in-gtm.
Questions about this research? Ask an analyst